Privacy Policy

Byrd and Co (“we,” “our,” or “us”) operates the website located at https://byrdand.co (the “Site”). This Privacy Policy explains how we collect, use, disclose, store, and protect your personal information when you visit the Site, submit a form, communicate with us, or engage with us through any channel (phone, text message, email, or in person).

By using the Site or providing your information to Byrd and Co, you agree to the practices described in this Privacy Policy. If you do not agree, please do not use the Site or submit any personal information.

1. Information We Collect

We collect the following types of information:

1.1 Information You Provide Directly

When you submit a form, call us, or otherwise contact Byrd and Co, you may provide:

• Full name
• Email address
• Phone number (including mobile number)
• Property address
• Property condition and details
• Desired selling timeline
• Additional information shared in the message field or during conversations

1.2 Information Collected Automatically

When you visit the Site, we may automatically collect:

• IP address
• Browser type and version
• Operating system
• Device type (desktop, mobile, tablet)
• Pages visited and time spent on each page
• Referring website or source
• Date and time of visit
• General geographic location (based on IP address — not precise location)

This information is collected through cookies, web beacons, pixel tags, and similar tracking technologies. See Section 7 (Cookies and Tracking) for details.

1.3 Information from Third Parties

We may receive information about you from third-party sources, including:

• Public property records and tax assessment databases
• Real estate listing services (MLS data)
• Marketing platforms and analytics services

This information is used solely to evaluate properties and improve our services — not to build profiles for advertising or sale to third parties.

2. How We Use Your Information

Byrd and Co uses your information for the following purposes:

• Responding to your inquiry: Contacting you by phone, text message, or email to discuss your property and provide a cash offer.
• Property evaluation: Researching comparable sales, property condition, tax records, and title information to prepare an accurate offer.
• Transaction processing: Coordinating with title companies, settlement attorneys, and other parties necessary to close a real estate transaction.
• Communication: Sending transactional and conversational messages related to your inquiry, including appointment confirmations, offer details, and closing updates.
• Legal compliance: Meeting our obligations under applicable laws, regulations, and legal processes.
• Site improvement: Analyzing how visitors use the Site to improve functionality, content, and user experience.

We do not use your information for:

• Selling or renting your data to third parties for marketing or advertising
• Sending unsolicited promotional messages unrelated to your inquiry
• Building consumer profiles for resale or data brokering
• Sharing with affiliates for their independent promotional purposes

3. SMS/Text Messaging Privacy

When you provide your mobile phone number and check the consent checkbox on any form on the Site, you consent to receive text messages (SMS and MMS) from Byrd and Co. This section specifically addresses how your phone number and messaging data are handled.

3.1 What We Send

Text messages from Byrd and Co are limited to:

• Responses to your property inquiry
• Property evaluation updates
• Appointment confirmations and reminders
• Cash offer communications
• Closing-related updates and notifications

We do not send promotional, marketing, or advertising messages unrelated to your specific real estate inquiry.

3.2 Message Frequency

Message frequency varies based on the nature and stage of your inquiry. During active property evaluation and closing, you may receive multiple messages. Outside of an active transaction, message frequency is minimal.

3.3 Opt-Out

You may opt out of text messages at any time by replying STOP to any message. You will receive one final confirmation message and no further texts will be sent. Opting out of text messages does not affect your ability to receive phone calls or emails unless you separately opt out of those.

3.4 Help

Reply HELP to any text message for assistance, or contact us at info@byrdand.co or (410) 855-1722.

3.5 Message and Data Rates

Standard message and data rates from your wireless carrier may apply. Byrd and Co is not responsible for any charges imposed by your carrier.

3.6 No Selling or Sharing of Phone Numbers

Your mobile phone number is used exclusively by Byrd and Co for the purposes described above. We do not sell, rent, share, or distribute your phone number to third parties, affiliates, or data brokers for any purpose, including marketing or promotional purposes.

3.7 Carrier Consent Disclosure

By opting in to text messaging, you agree that Byrd and Co and its service providers (including SMS platform providers) may send messages to the mobile number you provided. Consent is not a condition of receiving a cash offer or completing a property transaction.

4. How We Share Your Information

Byrd and Co does not sell your personal information. We may share your information only in the following limited circumstances:

4.1 Service Providers

We share information with third-party service providers who assist us in operating the Site and conducting our business, including:

• Title companies and settlement attorneys (to process real estate closings)
• SMS and communication platform providers (to deliver text messages and manage phone communications)
• Website hosting and analytics providers (to maintain and improve the Site)
• Customer relationship management (CRM) platforms (to track and respond to inquiries)

These providers are contractually obligated to use your information solely for the purposes of providing services to Byrd and Co and are prohibited from using it for their own marketing purposes.

4.2 Legal Requirements

We may disclose your information if required to do so by law, court order, subpoena, or other legal process, or if we believe in good faith that disclosure is necessary to:

• Comply with applicable law or regulation
• Protect the rights, property, or safety of Byrd and Co, our users, or the public
• Detect, prevent, or address fraud, security, or technical issues

4.3 Business Transfers

If Byrd and Co is involved in a merger, acquisition, or sale of all or a portion of its assets, your personal information may be transferred as part of that transaction. You will be notified via email or a prominent notice on the Site if your information becomes subject to a different privacy policy.

4.4 With Your Consent

We may share your information with third parties when you have given us explicit consent to do so.

5. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, including:

• Active inquiries and transactions: Information related to a property submission is retained for the duration of the inquiry and transaction process, plus a reasonable period afterward for record-keeping and legal compliance.
• Completed transactions: Transaction records are retained for a minimum of 7 years in accordance with IRS record-keeping requirements and state real estate regulations.
• Opt-out requests: If you opt out of communications, we retain your contact information on our suppression list to ensure we do not contact you again.
• Website usage data: Automatically collected data (IP address, browser type, pages visited) is retained for up to 26 months for analytics purposes.

You may request deletion of your personal information at any time (see Section 8).

6. Data Security

Byrd and Co implements reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These measures include:

• SSL/TLS encryption on all pages of the Site (HTTPS)
• Encrypted storage of sensitive data
• Access controls limiting who within the organization can view personal information
• Regular review of data collection, storage, and processing practices

No method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security. If we become aware of a security breach that affects your personal information, we will notify you in accordance with applicable law.

7. Cookies and Tracking Technologies

The Site uses cookies and similar tracking technologies to enhance your experience and analyze Site usage.

7.1 Types of Cookies We Use

7.2 Third-Party Analytics

We use Google Analytics (or similar analytics platforms) to collect and analyze Site usage data. Google Analytics uses cookies to track user interactions. The information generated by cookies is transmitted to and stored by Google. For more information, see Google’s Privacy Policy.

7.3 Managing Cookies

You can control or delete cookies through your browser settings. Most browsers allow you to:

• Block all cookies
• Accept only first-party cookies
• Delete cookies when you close the browser

Disabling cookies may affect the functionality of certain features on the Site, including form submissions.

8. Your Privacy Rights

Depending on your state of residence, you may have specific rights regarding your personal information:

8.1 Right to Know / Access

You may request a summary of the personal information we have collected about you, including the categories of data, the purposes for collection, and any third parties with whom we have shared it.

8.2 Right to Delete

You may request that we delete your personal information. We will comply with deletion requests except where retention is required by law (e.g., completed transaction records, tax compliance) or necessary to fulfill a legal obligation.

8.3 Right to Opt Out of Sale

Byrd and Co does not sell your personal information. If this practice ever changes, we will provide a clear opt-out mechanism.

8.4 Right to Correct

You may request correction of inaccurate personal information we hold about you.

8.5 Right to Non-Discrimination

We will not discriminate against you for exercising any of your privacy rights. You will not receive different pricing, service quality, or treatment based on exercising these rights.

8.6 How to Submit a Privacy Request

To exercise any of these rights, contact us at:

• Email: info@byrdand.co (subject line: “Privacy Request”)
• Phone: (410) 855-1722
• Mail: Byrd and Co, 5024 Dorsey Hall Dr, Suite 202-E, Ellicott City, MD 21042

We will respond to verifiable privacy requests within 45 days. We may request additional information to verify your identity before processing the request.

9. State-Specific Privacy Disclosures

9.1 California Residents (CCPA/CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), including the right to know, delete, correct, and opt out of the sale or sharing of personal information. Byrd and Co does not sell or share (as defined by the CCPA) your personal information. To submit a request, use the contact information in Section 8.6.

9.2 Virginia, Colorado, Connecticut, and Other State Privacy Laws

Residents of Virginia (VCDPA), Colorado (CPA), Connecticut (CTDPA), and other states with comprehensive privacy laws have similar rights to access, delete, correct, and opt out. Byrd and Co honors these rights regardless of your state of residence. Use the contact information in Section 8.6 to submit any request.

10. Children’s Privacy

The Site is not directed to individuals under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that we have collected personal information from a child under 18, we will delete it promptly. If you believe a child has provided us with personal information, contact us at info@byrdand.co.

11. Third-Party Links

The Site may contain links to third-party websites. This Privacy Policy applies only to the Byrd and Co Site. We are not responsible for the privacy practices or content of third-party websites. We encourage you to review the privacy policy of any site you visit.

12. Changes to This Privacy Policy

Byrd and Co reserves the right to update this Privacy Policy at any time. Changes become effective immediately upon posting on this page. The “Last Updated” date at the top indicates the most recent revision. Your continued use of the Site after any changes constitutes acceptance of the updated Privacy Policy.

We encourage you to review this Privacy Policy periodically.

13. Contact Information

If you have questions or concerns about this Privacy Policy or how your information is handled, contact us at:

Byrd and Co 5024 Dorsey Hall Dr, Suite 202-E Ellicott City, MD 21042 Email: info@byrdand.co Phone: (410) 855-1722